Agorapulse and Hootsuite are two of the most established names in professional social media management — and both sit at the premium, per-user end of the market. Agorapulse is an agency-focused suite built around a unified social inbox and ROI reporting, listed from $79 per user per month on annual billing. Hootsuite is an enterprise social intelligence platform with listening and advocacy at scale, listed from $99 per user per month (both as of June 2026). This page compares the two honestly — pricing, platforms, and team features — and shows where a third option, SocialKit, covers the scheduling job both are bought for on one flat EUR plan.
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All three tools side by side, grouped by category. Pricing and feature availability as of June 2026.
| Feature | Agorapulse | Hootsuite | SocialKit |
|---|---|---|---|
| Platforms | |||
| Platforms supported | 10 of 11Also supports: Reddit | 10 of 11Also supports: WhatsApp (messaging) | All 11 |
| Bluesky | Yes | Yes | Yes |
| Mastodon | No | No | Yes |
| Threads | Yes | Yes | Yes |
| Google Business | Yes | Yes | Yes |
| Yes | Yes | Yes | |
| Pricing & trial | |||
| Entry price | $79/user/mo billed annually (Standard)$99/user/mo billed monthly — as of June 2026 | $99/mo per user (Standard)Listed price, annual billing — as of June 2026 | €29/mo flat (€17.40/mo billed annually) |
| Pricing model | Per user — every seat billed separately; 10 profiles per plan | Per user — every teammate is another full subscription | Flat plans — all 11 platforms included, no per-network pricing |
| Social accounts included | 10 social profiles per planExtra profiles listed at $10/mo each (June 2026) | Up to 10 on StandardUnlimited from the Advanced plan (listed $249/mo) | 15 on Solo · 30 on Team |
| Free trial | 30 days, no card required | 30 daysNo free plan; converts to a paid plan unless cancelled | 7 days — €0.00 due today |
| Money-back guarantee | NoNone listed on agorapulse.com/pricing (June 2026) | Not listedNot shown on Hootsuite’s plans page (June 2026) | 7 days |
| Publishing & scheduling | |||
| Scheduled posts | Unlimited post scheduling on all plans | Unlimited on paid plans | Unlimited on every plan |
| Best-time auto-posting | From Advanced ($149/user/mo annual)“Recommended publishing times in composer” — per their plan table (June 2026) | Yes | Yes |
| Per-platform customization | Not listedNot shown on the Agorapulse pricing page (June 2026) | Yes | Yes |
| First-comment scheduling | From Professional ($119/user/mo annual)“First comment & threads” — per their plan table (June 2026) | Not listedNot itemized on Hootsuite’s plans page (June 2026) | Yes |
| Calendar view | YesShared calendars gated to the Advanced plan | Yes | Yes |
| Content & AI | |||
| AI assistant | AI Writing Assistant on all plansAI reply suggestions only on the contact-sales Custom plan (June 2026) | OwlyGPT AI assistantIncluded from the Standard plan | Every plan (metered credits) |
| Post templates | Not listedNot shown on the Agorapulse pricing page (June 2026) | Not listedNot itemized on Hootsuite’s plans page (June 2026) | Yes |
| Content library | Included on all plansPer their plan comparison table (June 2026) | Asset & content libraryListed on all plans on Hootsuite’s plans page (June 2026) | Yes |
| Thread posts (X, Threads, Bluesky, Mastodon) | Not listedNot shown on the Agorapulse pricing page (June 2026) | Not listedNo Mastodon publishing; thread support not itemized (June 2026) | Yes |
| Hashtag manager | Not listedNot shown on the Agorapulse pricing page (June 2026) | Not listedNot itemized on Hootsuite’s plans page (June 2026) | Yes |
| Collaboration | |||
| Team seats | Pay per userEach seat adds $79–$149/mo on annual billing | Per-user — each seat billed separatelyStandard lists at $99/mo per user (June 2026) | 2 on Team · unlimited on Enterprise |
| Approval workflow | Simple approvals from Professional · multi-step on CustomPer their plan comparison table (June 2026) | Enterprise plan onlyPer the plans-page feature table — Enterprise is custom-quoted (June 2026) | Team & Enterprise plans |
| Comments on posts | Post & inbox assignments on Professional plan and up | Not listedNot itemized on Hootsuite’s plans page (June 2026) | Team & Enterprise plans |
| Integrations & support | |||
| Analytics | Basic reports on Standard · advanced reports + ROI on Advanced | Included · custom reports from Advanced | Included on every plan |
| API + webhooks | Custom tier only“Reports open API” listed only under the contact-sales Custom plan; Zapier from Advanced (June 2026) | 100+ app integrationsPublic API access not itemized on the plans page (June 2026) | Every plan, incl. Solo |
| Support | Standard support · priority support on Custom tier | Chatbot & help center · premier support on EnterpriseUsers report slow responses on lower tiers | Email · priority on Enterprise |
| Verdict | |||
| Best for | Agencies & mid-market teams that need inbox, listening and ROI reporting | Enterprises and large agencies running social listening at scale | Posting to many platforms on one flat EUR plan |
Pricing as of June 2026. Agorapulse figures per their public pricing page; Hootsuite figures per their public pricing page. Both may change. SocialKit facts per our own pricing page.
Entry plans compared. SocialKit prices are in EUR; all 11 platforms included — no per-network pricing.
$99/user/month billed monthly. Professional: $119/user/mo and Advanced: $149/user/mo on annual billing. Every plan includes 10 social profiles; extra profiles are listed at $10/month each. As of June 2026.
Listed at $99/mo per user, billed annually, with up to 10 social accounts. Advanced lists at $249/mo; Enterprise is custom-quoted. As of June 2026 — Hootsuite renders prices dynamically, so confirm on their plans page.
billed annually · €29/month billed monthly
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Pricing as of June 2026. Agorapulse and Hootsuite prices are taken from their public pricing pages (linked above) and may change. Full SocialKit plan details on our pricing page.
Each tool genuinely wins somewhere. Here is the honest split.
Bottom line
Pick by workflow, not by brand. Agorapulse is the better of the two for agencies and mid-market teams that live in a shared inbox and report on ROI — and its 30-day no-card trial makes it the easier one to evaluate. Hootsuite is the better of the two for large organizations that need listening, advocacy, and compliance at enterprise depth. What they share is the per-user model: every teammate adds another premium seat, and approval workflows sit on each tool’s upper tiers. If your actual job is writing posts and publishing them across many networks with a small team, that is the case SocialKit is built for — all 11 platforms including Mastodon, approvals on a flat €49/month Team plan, API + webhooks on every tier, and a 7-day money-back guarantee on top of the trial.
FAQ
Still weighing it up? These are the answers people look for before they switch.
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Every SocialKit plan includes all 11 platforms, analytics, AI, and API + webhooks — no per-channel meters, no per-seat pricing. Try it free for 7 days.
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