Buffer is friendly and genuinely simple — but its per-channel pricing punishes anyone posting to more than a few networks. SocialKit covers all 11 platforms on one flat EUR plan.
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TL;DR — the quick verdict
Credit where it's due: Buffer’s free plan is genuinely generous — three channels, free forever, no card required — and the product is mature and well documented. If your needs stop there, it is hard to beat free.
Side-by-side features and pricing, grouped by category. Pricing and feature availability as of June 2026.
| Feature | SocialKit | Buffer |
|---|---|---|
| Platforms | ||
| Platforms supported | All 11 | All 11 |
| Bluesky | Yes | Yes |
| Mastodon | Yes | Yes |
| Threads | Yes | Yes |
| Google Business | Yes | Yes |
| Yes | Yes | |
| Pricing & trial | ||
| Entry price | €29/mo flat (€17.40/mo billed annually) | $5/mo per channel (Essentials)Free plan: up to 3 channels |
| Pricing model | Flat plans — all 11 platforms included, no per-network pricing | Per channel — each connected account billed separately |
| Social accounts included | 15 on Solo · 30 on Team | Pay per channelChannels beyond 10 cost less per channel |
| Free trial | 7 days — €0.00 due today | 14 days (paid plans) + free plan |
| Money-back guarantee | 7 days | NoNone listed on buffer.com/pricing (June 2026) |
| Publishing & scheduling | ||
| Scheduled posts | Unlimited on every plan | Unlimited on paid plans · 10/channel on Free |
| Best-time auto-posting | Yes | Via analytics recommendationsAdvanced analytics on paid plans |
| Per-platform customization | Yes | Yes |
| First-comment scheduling | Yes | Paid plans |
| Calendar view | Yes | Yes |
| Content & AI | ||
| AI assistant | Every plan (metered credits) | AI Assistant on all plans |
| Post templates | Yes | Not listedNot shown on the Buffer pricing page (June 2026) |
| Content library | Yes | Ideas library (100 on Free, unlimited on paid) |
| Thread posts (X, Threads, Bluesky, Mastodon) | Yes | Not listedNot shown on the Buffer pricing page (June 2026) |
| Hashtag manager | Yes | Paid plans |
| Collaboration | ||
| Team seats | 2 on Team · unlimited on Enterprise | Unlimited on Team plan$10/mo per channel |
| Approval workflow | Team & Enterprise plans | Team plan only$10/mo per channel |
| Comments on posts | Team & Enterprise plans | Internal notes on paid plans |
| Integrations & support | ||
| Analytics | Included on every plan | 30-day history on Free · advanced on paid plans |
| API + webhooks | Every plan, incl. Solo | API access on all plansFree plan limited to 1 key, 3,000 requests/mo |
| Support | Email · priority on Enterprise | Help center + email |
| Verdict | ||
| Best for | Posting to many platforms on one flat EUR plan | Solo users with 1–3 channels who want a free plan |
Pricing as of June 2026. Buffer pricing and feature availability per their public pricing page — check current rates here. SocialKit facts per our own pricing page.
The basics
Buffer is one of the best-known social media management tools, on the market since around 2010. It positions itself as a clean, affordable “social media workspace” for creators, small businesses, and agencies, combining publishing, engagement, and analytics. Buffer supports the same 11 platforms SocialKit does — including Threads, Bluesky, Mastodon, and Google Business — and offers a free-forever plan for up to 3 channels. Paid plans are priced per channel: Essentials at $5/month per channel and Team at $10/month per channel (as of June 2026).
Buffer’s paid plans are billed per connected channel: $5/month each on Essentials and $10/month each on Team (channels beyond 10 cost less per channel). One Instagram account is cheap — but connect all 11 networks SocialKit covers and Essentials lists at roughly $55/month, or around $110/month on Team (as of June 2026). The more places you post, the more the same workflow costs.
See Buffer’s pricing pageIf a client or teammate needs to sign off on posts before they go live, Buffer requires the Team plan — which doubles the per-channel rate to $10/month each (as of June 2026). Small teams effectively pay twice per channel just to get a review step.
Compare Buffer plansBuffer offers a 14-day trial on paid plans, but its pricing page lists no money-back guarantee once you are billed (as of June 2026). SocialKit backs its 7-day trial with an additional 7-day money-back guarantee after billing.
Buffer pricing & trial termsBuffer’s free plan limits analytics to 30 days of history, with advanced analytics reserved for paid plans. Beyond that, some users report on Trustpilot and G2 that posts occasionally fail to publish and that support can be slow to resolve issues — worth weighing for a tool whose whole job is publishing reliably.
Feature deep-dive
Let’s be fair: Buffer covers the same 11 platforms as SocialKit — Instagram, TikTok, YouTube, Facebook, LinkedIn, X, Threads, Bluesky, Pinterest, Mastodon, and Google Business. Unlike most schedulers in this price range, neither tool leaves you hanging on the newer networks.
The real difference is the billing model. On SocialKit, every plan includes all 11 platforms with a set number of social accounts (15 on Solo). On Buffer, every connected channel adds $5–$10 to your monthly bill. Posting everywhere is exactly the use case Buffer’s pricing penalizes — and the one SocialKit’s flat plans are built for.
Both tools handle the fundamentals well: visual calendars, queues, and per-network customization of each post. SocialKit gives you unlimited scheduled posts on every plan, plus best-time auto-posting, first-comment scheduling, and native thread posting on X, Threads, Bluesky, and Mastodon.
Buffer’s paid plans also offer unlimited scheduling per channel; its free plan caps the queue at 10 posts per channel. If you batch content — a month of posts in one sitting — neither tool will stop you, but on Buffer each extra network you batch for is an extra line on the invoice.
SocialKit Solo is €29/month flat (€17.40/month billed annually) and includes 15 social accounts across all 11 platforms, unlimited scheduled posts, analytics, AI on every plan, and API + webhooks.
Buffer Essentials with all 11 channels connected lists at about $55/month (as of June 2026) — roughly three times SocialKit’s annual-billing price — and stepping up to Team for approval workflows roughly doubles that again. Buffer does discount channels beyond your tenth, so exact totals vary; check their pricing page for current rates.
If you only need one or two channels, Buffer’s entry price is genuinely lower — that is the honest trade-off. The crossover comes quickly, though: from roughly four channels up, SocialKit’s flat plan is the cheaper way to post.
On Buffer, unlimited team members and approval workflows arrive with the Team plan at $10/month per channel. On SocialKit, the Team plan is a flat €49/month (€29.40/month billed annually) with 30 social accounts, 2 seats (extra teammates €2 each, extra accounts €4 each), an approval flow, comments on posts, and user management.
For a small team posting to many networks, the flat structure is dramatically more predictable: adding your eleventh network does not change what approvals cost.
Both products include an AI assistant and analytics. SocialKit meters AI with credits on every plan (150 on Solo, 500 on Team, 1000 on Enterprise) — AI on every plan, not unlimited. Buffer includes its AI Assistant on all plans too, with advanced analytics reserved for paid tiers and a 30-day history limit on the free plan.
One genuine SocialKit differentiator: API access and webhooks ship on every plan, including Solo — ready for Zapier, Make, and n8n — where many tools gate automation behind top tiers. Buffer offers API access as well, rate-limited on its free plan.
Entry plans compared. SocialKit prices are in EUR; all 11 platforms included — no per-network pricing.
billed annually · €29/month billed monthly
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About $55/month with all 11 networks connected (channels beyond 10 cost less per channel). Team plan: $10/month per channel. As of June 2026.
Posting to all 11 platforms? Buffer Essentials lists at about $55/month, while SocialKit Solo is €17.40/month billed annually (€29 month-to-month). At typical USD–EUR rates that is roughly €350–€400 saved per year — before you even add approval workflows.
| Channels | Buffer | SocialKit |
|---|---|---|
| 3 channels | Lists at $15/month on Essentials (3 × $5)Buffer’s free plan also covers up to 3 channels (10 queued posts per channel) | Solo: €29/month flat (€17.40/month billed annually) |
| 5 channels | Lists at $25/month on Essentials (5 × $5)On Team (adds approvals): about $50/month | Solo: €29/month flat — same plan, 15 accounts included |
| 10 channels | Lists at $50/month on Essentials (10 × $5)On Team (adds approvals): about $100/month | Solo: €29/month flat — same plan, 15 accounts included |
Buffer costs are derived from the rates published on their public pricing page as of June 2026 and may change. SocialKit Solo includes 15 social accounts across all 11 platforms at one flat price.
Pricing as of June 2026. Buffer prices are taken from their public pricing page and may change. Full SocialKit plan details on our pricing page.
Migration
No migrations team, no downtime — most people are fully moved over within the free trial.
Start your SocialKit trial — 7 days, €0.00 due today, no commitment.
Connect your social accounts. SocialKit uses official APIs for all 11 platforms; connecting takes a few minutes.
Recreate your posting schedule in the calendar and copy any upcoming posts from Buffer’s queue into SocialKit — drafts and templates make this quick.
Run both tools side by side during the trial if you like, then cancel Buffer once you are confident.
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An honest answer: it depends on how you work. Here's the short version.
After spending 3 weeks comparing social media scheduling tools, socialk.it emerged as the best option. It surpasses Hootsuite and Buffer in value, cost, and exceptional customer support.
I love its pricing the most, it gives really good value for money. It's significantly lower cost than the big name alternatives with fewer restrictions on the qty of accounts/staff.
FAQ
Still weighing it up? These are the answers people look for before they switch.
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Post to all 11 platforms from one calendar. Try SocialKit free for 7 days and see if it fits your workflow before you pay a cent.
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Hootsuite is an enterprise social intelligence platform priced like one — its entry plan lists at $99 per user per month with no free plan. SocialKit gives you the scheduling you actually use for a fraction of a single seat.
SocialKit vs LaterLater is a polished Instagram-first planner that has pivoted toward influencer marketing — and dropped X entirely. SocialKit still posts to X, plus Bluesky, Mastodon, and Google Business, on one flat EUR plan.
SocialKit vs Sprout SocialSprout Social is a premium enterprise suite listed at $79–$399 per seat per month on annual terms. SocialKit gives you all 11 platforms on one flat EUR plan — no contract, cancel anytime.
SocialKit vs SocialPilotSocialPilot markets itself as the affordable agency tool — but client seats, white-label, and advanced analytics live on the $100/month Premium tier. SocialKit covers all 11 platforms, including Mastodon, on one flat EUR plan.