OneUp and Sprout Social represent genuinely different categories of social media software. OneUp is an indie automation-first scheduler — its headline features are recurring posts, RSS auto-posting, and a network list that stretches to Snapchat, Reddit, WhatsApp, and Discord — with a Starter tier listed at $15/month (as of June 2026). Sprout Social is a publicly traded enterprise platform that wraps publishing inside a full social intelligence suite: a unified inbox, social listening, advocacy tools, and premium analytics, priced per seat from $79/seat/month at annual-billing rates (as of June 2026). This page compares the two honestly on pricing, platforms, and team features, and shows where SocialKit — a flat-EUR scheduler — covers what most small teams actually need without landing at either price extreme.
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All three tools side by side, grouped by category. Pricing and feature availability as of June 2026.
| Feature | OneUp | Sprout Social | SocialKit |
|---|---|---|---|
| Platforms | |||
| Platforms supported | 10 of 11Also supports: Snapchat, Reddit, WhatsApp, Discord | 10 of 11Also supports: Reddit, Snapchat | All 11 |
| Bluesky | Yes | Yes | Yes |
| Mastodon | No | No | Yes |
| Threads | Yes | Yes | Yes |
| Google Business | Yes | Yes | Yes |
| Yes | Yes | Yes | |
| Pricing & trial | |||
| Entry price | Lists at $15/mo (Starter)Per oneupapp.io/price (June 2026); third-party listings have shown different Starter figures | $79/seat/mo (Essentials, annual billing)$99/seat/mo billed monthly · as of June 2026 | €29/mo flat (€17.40/mo billed annually) |
| Pricing model | Tiered USD plans by account & seat count — bills in USD only | Per seat — every user billed $79–$399/mo at annual rates | Flat plans — all 11 platforms included, no per-network pricing |
| Social accounts included | 5 on Starter · 15 on IntermediateAs listed on their pricing page (June 2026) | 5 profiles on Essentials & StandardUnlimited profiles from Professional ($299/seat/mo) | 15 on Solo · 30 on Team |
| Free trial | 7 days | 30 days, no credit card required | 7 days — €0.00 due today |
| Money-back guarantee | Refund window mentionedTheir pricing page mentions a refund if cancelled within a week of the trial ending (June 2026) | NoNone listed on sproutsocial.com/pricing (June 2026) | 7 days |
| Publishing & scheduling | |||
| Scheduled posts | 300 on Starter · unlimited on higher tiersAs listed on their pricing page (June 2026) | No cap listedPost limits not shown on Sprout’s pricing page (June 2026) | Unlimited on every plan |
| Best-time auto-posting | Not listedNot shown on OneUp’s pricing page (June 2026) | Optimal send timesListed from the Essentials plan | Yes |
| Per-platform customization | Not listedNot shown on OneUp’s pricing page (June 2026) | Not listedNot shown on Sprout’s pricing page (June 2026) | Yes |
| First-comment scheduling | Not listedNot shown on OneUp’s pricing page (June 2026) | Not listedNot shown on Sprout’s pricing page (June 2026) | Yes |
| Calendar view | Yes | Yes | Yes |
| Content & AI | |||
| AI assistant | Not listedPlan-level AI tools not shown on their pricing page; OneUp offers free web-based caption generators (June 2026) | AI Assist from Professional ($299/seat/mo)AI alt text on Standard · AI reply enhancement on Advanced | Every plan (metered credits) |
| Post templates | Not listedNot shown on OneUp’s pricing page (June 2026) | Not listedNot shown on Sprout’s pricing page (June 2026) | Yes |
| Content library | Post categoriesCategories for organizing recurring content rather than a full media library | Not listedNot shown on Sprout’s pricing page (June 2026) | Yes |
| Thread posts (X, Threads, Bluesky, Mastodon) | Not listedNot shown on OneUp’s pricing page (June 2026) | Not listedNot shown on Sprout’s pricing page (June 2026) | Yes |
| Hashtag manager | Not listedOneUp offers free web hashtag generators; an in-app manager is not shown on the pricing page (June 2026) | Not listedNot shown on Sprout’s pricing page (June 2026) | Yes |
| Collaboration | |||
| Team seats | 0 on Starter · 2 on Intermediate · 8 on GrowthIntermediate lists at $48/mo, Growth at $84/mo (June 2026) | Per seat — each user adds $79–$399/mo | 2 on Team · unlimited on Enterprise |
| Approval workflow | Yes — on team tiersStarter includes 0 team seats, so approvals effectively start at Intermediate ($48/mo as listed, June 2026) | Not listed by planApproval details not broken out on Sprout’s pricing page (June 2026) | Team & Enterprise plans |
| Comments on posts | Not listedTheir social inbox covers audience comments/DMs; internal post comments not shown (June 2026) | Not listedNot shown on Sprout’s pricing page (June 2026) | Team & Enterprise plans |
| Integrations & support | |||
| Analytics | IncludedSome users on G2/Capterra report wanting deeper video-performance insights | Profile- & post-level reporting from EssentialsPremium Analytics is a paid add-on (price not published) | Included on every plan |
| API + webhooks | API & MCP accessAPI media hosting listed from the Growth tier; per-plan API limits not fully listed (June 2026) | Advanced plan ($399/seat/mo)API access listed on Advanced and up (June 2026) | Every plan, incl. Solo |
| Support | Human support — “no chatbots” | Priority support on Enterprise plan | Email · priority on Enterprise |
| Verdict | |||
| Best for | Auto-repeating posts, RSS auto-posting, and Snapchat/Reddit/Discord coverage | Enterprise teams needing listening, inbox & advocacy suites | Posting to many platforms on one flat EUR plan |
Pricing as of June 2026. OneUp figures per their public pricing page; Sprout Social figures per their public pricing page. Both may change. SocialKit facts per our own pricing page.
Entry plans compared. SocialKit prices are in EUR; all 11 platforms included — no per-network pricing.
5 social accounts, 0 team seats, 300 scheduled posts. Intermediate lists at $48/month (15 accounts, 2 seats). Bills in USD. As of June 2026 — third-party listings have shown different Starter figures, so verify on their pricing page.
$99/seat/month billed monthly. Standard $199, Professional $299, Advanced $399 per seat/month at annual rates. As of June 2026.
billed annually · €29/month billed monthly
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Pricing as of June 2026. OneUp and Sprout Social prices are taken from their public pricing pages (linked above) and may change. Full SocialKit plan details on our pricing page.
Each tool genuinely wins somewhere. Here is the honest split.
Bottom line
Pick by category and scale, not by feature lists. OneUp makes sense for solo operators and very small teams who want affordable multi-network automation — auto-repeating posts and RSS auto-posting in particular — without the overhead of an enterprise platform. Sprout Social makes sense for mid-market and enterprise organizations with the team, the budget, and genuine demand for its listening, inbox, and advocacy suite. The territory between them — small to mid-sized teams posting to many networks, needing approvals, analytics, and AI at a predictable price — is where SocialKit fits. One flat EUR plan covers all 11 platforms including Mastodon (which neither competitor lists), with a 7-day money-back guarantee and API + webhooks on every tier.
FAQ
Still weighing it up? These are the answers people look for before they switch.
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Every SocialKit plan includes all 11 platforms, analytics, AI, and API + webhooks — no per-channel meters, no per-seat pricing. Try it free for 7 days.
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