Postly started as a social media scheduler and has since pivoted into an AI-driven "distribution OS" — and its pricing pivoted with it. Instead of a flat monthly fee, Pro is billed per channel with a 5-channel minimum, listing at $3.20/month per channel billed yearly (a $16/month floor). Here is what each plan actually includes, why the per-channel meter adds up faster than it looks, and who the model genuinely suits. Every figure below was verified on postly.ai/pricing in a real browser on June 10, 2026.
Quick answer
Postly Pro is billed per channel — $3.20/month per channel billed yearly ($192/year) with a 5-channel minimum, so the real floor is $16/month for five channels ($20/month month-to-month). Every profile, page, Pinterest board, or Google Business location counts as a separate channel. There is no time-boxed trial; the free Starter plan is 10 one-time test posts (verified June 10, 2026).
| Plan | Billed monthly | Billed annually | Key limits |
|---|---|---|---|
| Starter (Free) | $0 | $0 | 10 one-time posts "for testing" · 1GB Postly Cloud · 5,000 AI tokens/month · unlimited team members & workspaces · API/MCP gated behind upgrade |
| Pro | $4.00/month per channel ($20/month floor) | $3.20/month per channel ($16/month floor, $192/year) | 5-channel minimum · unlimited scheduled posts · unlimited team members & workspaces · 100GB cloud · unlimited AI tokens (fair use) · API + MCP AI agents · channels 11–100 list at $1.60/mo each yearly ($2.00 monthly) |
| Enterprise | Custom quote | — | Custom "special orders" · 1:1 onboarding · priority support |
Postly displays prices per channel, where a channel is any publishable destination — a social profile, page, Google Business location, or Pinterest board. Yearly billing "saves 20%": $3.20/channel yearly vs $4.00/channel month-to-month, with a 5-channel floor either way ($16 vs $20/month). Banding is marginal — channels 11–100 list at $1.60/month each billed yearly. There is no time-boxed free trial and no money-back guarantee; the free Starter plan covers 10 one-time test posts (verified June 10, 2026).
Prices verified June 10, 2026 from Postly’s public pricing page. Prices may change — see Postly's current pricing page.
Hidden costs
The headline "$3.20/channel" sounds cheap, but Pro carries a 5-channel minimum — so the actual floor is $16/month billed yearly ($192/year), or $20/month month-to-month, even if you connect only one profile. One brand on Instagram, TikTok, Facebook, LinkedIn, and X hits the minimum on day one (verified June 10, 2026).
Postly counts a "channel" as any publishable destination: a social profile, a Facebook page, a Google Business Profile location, or a single Pinterest board (verified June 10, 2026). A creator running several Pinterest boards, or a local business with multiple Google Business locations, racks up channels — and cost — far faster than the per-channel rate suggests at a glance.
Postly’s free Starter plan includes 10 one-time posts "for testing," 1GB of storage, and 5,000 AI tokens/month — a product tour, not an ongoing free tier. No time-boxed full trial and no money-back guarantee are listed on the pricing page (verified June 10, 2026), so you commit to a paid per-channel plan to genuinely evaluate it against a real content calendar.
Ten channels list at $32/month billed yearly ($40 month-to-month); eleven cross into the next band at $33.60/month, marginal banding confirmed on the live calculator (verified June 10, 2026). Postly frames the declining $1.60 and $0.80 rates as a benefit, and at very high channel counts they help — but for a single brand the bill moves every time you add a board or location.
For a tool whose core job is publishing on time, the reports matter. Users report on Trustpilot and AppSumo that scheduled posts were lost during a platform migration, that hashtags disappeared after scheduling, that timezone bugs published at the wrong times, and that connected accounts expire and need reconnection. Postly’s G2 reviews are notably warmer, so experiences clearly vary — but test against your real calendar before moving a month of content.
| Channels | Postly | SocialKit |
|---|---|---|
| 3 channels | Lists at $16/month billed yearly — Pro’s 5-channel minimum applies even with 3 connectedBilled yearly at $192/year ($20/month month-to-month); every profile, board, or location counts as a channel (verified June 10, 2026) | Solo: €29/month flat (€17.40/month billed annually) |
| 5 channels | Lists at $16/month billed yearly on Pro (5 × $3.20; $20/month monthly)The free Starter plan covers only 10 one-time test posts | Solo: €29/month flat — same plan, 15 accounts included |
| 10 channels | Lists at $32/month billed yearly on Pro (10 × $3.20; $40/month monthly)Channels 11–100 list at $1.60/month each billed yearly | Solo: €29/month flat — same plan, 15 accounts included |
Postly costs are derived from the rates published on their public pricing page as of June 2026 and may change. SocialKit Solo includes 15 social accounts across all 11 platforms at one flat price.
Honest take
Postly is worth it for the buyer it is now built for: developers and AI-agent operators wiring up content pipelines across many channel types. The automation story is genuinely ambitious — API access, MCP support, and unlimited fair-use AI tokens on Pro, positioned as "the execution layer for AI clients, copilots, and agent workflows." It also goes wider than social, publishing to email campaigns, WordPress blogs, Telegram, and its own Bio Pages, with unlimited team members on every plan including the free one. Nothing else in this price range leans into agent-driven publishing as hard.
The math turns when you just want to schedule social posts for one brand. Then the per-channel meter with a 5-channel minimum makes the bill harder to predict than a flat plan, the "free" tier is only 10 test posts, and the breadth is surface area you have to learn. Agent builder publishing everywhere: worth it. Single brand that wants a calendar: do the channel math first.
If you landed here doing per-channel math, SocialKit removes the meter entirely. Every plan covers all 11 platforms — Instagram, TikTok, YouTube, Facebook, LinkedIn, X, Threads, Bluesky, Pinterest, Mastodon, and Google Business — on one flat EUR price, with no per-network pricing and no 5-channel minimum. Solo is €29/month (€17.40/month billed annually) and includes 15 social accounts, so the price does not change when you add another Pinterest board or Google Business location. SocialKit also publishes natively to Mastodon, which is not listed among Postly’s supported platforms.
Where Postly gives you 10 test posts, SocialKit gives you a real 7-day full trial — every platform unlocked, €0.00 due today, cancel anytime — plus a 7-day money-back guarantee after billing. AI comes on every plan (metered credits — 150 on Solo), and API + webhooks ship on every plan for Zapier, Make, and n8n. Honest caveat: if you are building AI-agent or MCP publishing pipelines, or you need to publish beyond social to email, blogs, and messaging from one workspace, Postly is purpose-built for that and remains the better fit. For a focused, predictable social scheduler, SocialKit is the simpler choice.
billed annually · €29/month billed monthly
€0.00 due today · cancel anytime · 7-day money-back guarantee
Full plan details on our pricing page.
FAQ
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The full head-to-head: every feature, platform, and price compared with Postly.
Best Postly alternativesPostly has evolved from a simple scheduler into an AI-driven “distribution OS” — APIs, MCP, AI agents, email campaigns, blogs, and Bio Pages in one workspace. That ambition is genuine, but it comes with per-channel pricing: the Pro plan lists at $16/month as a 5-channel minimum at $3.20 per channel, where every profile, page, Pinterest board, or Google Business location counts as a channel (as of June 2026). The free plan is 10 one-time test posts, and users report reliability issues on Trustpilot and AppSumo. If you mainly want scheduled posts to go out reliably at a predictable price, this list compares the strongest alternatives honestly — what each tool actually costs, which platforms it covers, and who it genuinely fits, with every fact taken from each vendor’s public pricing as of June 2026.
Postly reviewsWhat real users praise and complain about in Postly — pulled from verified reviews.
RADAAR pricing explainedRADAAR is priced by profile band: Basic lists at $4.99/month (3 profiles, 1 user) but caps you at 90 scheduled posts total — no inbox, no analytics. Unlimited posts, an inbox, and analytics start at Standard, $9.99/month ($6.99 billed annually, 6 profiles), verified June 10, 2026. There is a 14-day free trial, no card required, and no free plan.