Circleboom and Loomly both target social media teams, but the products they deliver — and the prices they charge — have diverged considerably. Circleboom is a dual-product brand: Circleboom Publish covers multi-platform scheduling, while a second separately-billed product handles X/Twitter account management. Loomly is a collaboration-first content calendar that, since its January 2025 acquisition by Bending Spoons, now offers just two paid tiers — a $65/month Starter and a $332/month Beyond — with approval workflows, post mockups, and unlimited calendars as standard. This page compares both honestly on pricing, platforms, and team features as of June 2026, and introduces SocialKit as a third option that posts to all 11 platforms, including X and Mastodon, on one flat EUR plan.
€0.00 due today · cancel anytime · 7-day money-back guarantee
All three tools side by side, grouped by category. Pricing and feature availability as of June 2026.
| Feature | Circleboom | Loomly | SocialKit |
|---|---|---|---|
| Platforms | |||
| Platforms supported | 10 of 11 | 9 of 11Also supports: Snapchat | All 11 |
| Bluesky | Yes | Yes | Yes |
| Mastodon | No | No | Yes |
| Threads | Yes | Yes | Yes |
| Google Business | Yes | Yes | Yes |
| Yes | Yes | Yes | |
| Pricing & trial | |||
| Entry price | $29.99/mo Pro (listed)Billed monthly; about $24.99/mo billed annually on the Publish product, verified June 2026 | $65/mo (Starter)Lists at $49/mo billed yearly (June 2026) | €29/mo flat (€17.40/mo billed annually) |
| Pricing model | Two separately-billed products; Publish tiered by social-account count across four USD tiers | Bundled tiers — Starter, then a steep jump to Beyond with no mid-tier | Flat plans — all 11 platforms included, no per-network pricing |
| Social accounts included | Pro 5 · Premium 10 · Business 30Caps per Circleboom’s help center; only Enterprise (100) re-confirmed on the live pricing page (June 2026) | 12 on Starter · 60 on Beyond | 15 on Solo · 30 on Team |
| Free trial | 14 daysNo free-forever plan (June 2026) | Free trial — no credit cardLoomly’s own pages list both 7 and 15 days (June 2026) | 7 days — €0.00 due today |
| Money-back guarantee | Not listedNo money-back guarantee found on the pricing page (June 2026) | NoNone listed; yearly plans are a 12-month commitment with no early termination (June 2026) | 7 days |
| Publishing & scheduling | |||
| Scheduled posts | Scheduling on all Publish tiersPost-volume limits not itemized on the published pricing page (June 2026) | Not listedPost limits not shown on Loomly’s pricing page (June 2026) | Unlimited on every plan |
| Best-time auto-posting | Not itemizedNot detailed on the published Publish pricing page (June 2026) | Not listedNot shown on Loomly’s pricing page (June 2026) | Yes |
| Per-platform customization | Per-network post tailoringCircleboom Publish composes platform-specific posts (June 2026) | Post mockups per networkPer Loomly’s own feature pages (June 2026) | Yes |
| First-comment scheduling | Not itemizedFirst-comment scheduling not detailed on the pricing page (June 2026) | Not listedNot shown on Loomly’s pricing page (June 2026) | Yes |
| Calendar view | Content calendar includedCircleboom Publish markets a social-media calendar (June 2026) | Unlimited calendars on every plan | Yes |
| Content & AI | |||
| AI assistant | “Unlimited AI Writer” — fair-use capped at 1,000 AI tokens/moChatGPT-4o; the 1,000-token/month fair-use cap is identical on all four tiers (their pricing page, June 2026) | AI content, AI replies & Brand IntelligencePer Loomly’s homepage marketing (June 2026) | Every plan (metered credits) |
| Post templates | Post templates + Canva integrationPer Circleboom Publish content-creation pages (June 2026) | Content ideas & daily inspiration | Yes |
| Content library | RSS auto-posting + content curationPer Circleboom Publish feature pages (June 2026) | Yes | Yes |
| Thread posts (X, Threads, Bluesky, Mastodon) | Not itemizedThread composing not detailed on the pricing page; Circleboom is X-focused (June 2026) | Not listedNo X or Mastodon publishing; thread features not shown (June 2026) | Yes |
| Hashtag manager | AI hashtag generatorPer-platform AI hashtag tools listed on Circleboom’s product pages (June 2026) | Not listedNot shown on Loomly’s pricing page (June 2026) | Yes |
| Collaboration | |||
| Team seats | Not itemizedPublish tiers are priced by social-account count, not team seats (June 2026) | 3 on Starter · unlimited on Beyond | 2 on Team · unlimited on Enterprise |
| Approval workflow | Not itemizedApproval workflow not detailed on the published pricing page (June 2026) | Yes | Team & Enterprise plans |
| Comments on posts | Not itemizedNot detailed on the published pricing page (June 2026) | Collaboration & approval comments | Team & Enterprise plans |
| Integrations & support | |||
| Analytics | Posting analytics availablePer Circleboom Publish feature pages; deeper analytics live in the separate Twitter product (June 2026) | IncludedSome users on G2 report limited depth | Included on every plan |
| API + webhooks | Not offered to end usersCircleboom does not market an end-user API or webhooks (June 2026) | Not listedNot shown on Loomly’s pricing page (June 2026) | Every plan, incl. Solo |
| Support | Email / help centerUsers report on Trustpilot/G2/Capterra slow refunds and inconsistent support responsiveness (June 2026) | Help center + chatUsers report on Trustpilot that human-support channels were cut after the 2025 acquisition | Email · priority on Enterprise |
| Verdict | |||
| Best for | Creators and X/Twitter power users wanting AI design plus account-cleanup tools | Teams wanting approval workflows who don’t post to X or Mastodon | Posting to many platforms on one flat EUR plan |
Pricing as of June 2026. Circleboom figures per their public pricing page; Loomly figures per their public pricing page. Both may change. SocialKit facts per our own pricing page.
Entry plans compared. SocialKit prices are in EUR; all 11 platforms included — no per-network pricing.
Verified on Circleboom’s Publish pricing page, June 2026: Pro at $29.99/month (about $24.99/month billed annually) for 5 social accounts; Premium $44.99/month (10 accounts), Business $89.99/month (30 accounts), Enterprise $249.99/month (100 accounts). The Circleboom Twitter tools are a separate, separately-billed product. 14-day trial, no free plan.
12 social accounts and 3 users. Next tier: Beyond at $332/month billed monthly ($249/mo yearly) for 60 accounts and unlimited users. Yearly plans are a 12-month commitment. As of June 2026.
billed annually · €29/month billed monthly
€0.00 due today · cancel anytime · 7-day money-back guarantee
Pricing as of June 2026. Circleboom and Loomly prices are taken from their public pricing pages (linked above) and may change. Full SocialKit plan details on our pricing page.
Each tool genuinely wins somewhere. Here is the honest split.
Bottom line
Pick by what you actually need to do. Circleboom is the stronger of the two for X/Twitter-heavy workflows: it posts to X, sells a dedicated account-management product alongside the scheduler, and enters at roughly half the price of Loomly Starter — though the dual-product billing structure adds complexity. Loomly is the stronger of the two for collaboration-centric teams: its approval workflows, post mockups, and unlimited calendars are built in from the start, and the Beyond tier accommodates large seat counts that most flat-rate tools cannot match. The shared gap is significant, though: both tools lack Mastodon, and Loomly cannot post to X at all. If your network list includes the open web alongside the mainstream platforms, and if predictable flat billing matters more than a deep approval workflow, SocialKit covers all 11 networks on one EUR plan with no pricing cliffs and a money-back guarantee.
FAQ
Still weighing it up? These are the answers people look for before they switch.
€0.00 due today · cancel anytime · 7-day money-back guarantee
Every SocialKit plan includes all 11 platforms, analytics, AI, and API + webhooks — no per-channel meters, no per-seat pricing. Try it free for 7 days.
€0.00 due today · cancel anytime · 7-day money-back guarantee
The full head-to-head: every feature, platform, and price compared with Circleboom.
SocialKit vs LoomlyThe full head-to-head: every feature, platform, and price compared with Loomly.
Best Circleboom alternativesSwitching away from Circleboom? The honest list of tools worth a look.
Best Loomly alternativesSwitching away from Loomly? The honest list of tools worth a look.
Agorapulse vs CircleboomAgorapulse and Circleboom rarely compete for the same buyer, yet both land on shortlists when people search for social media schedulers. Agorapulse is an agency management suite with per-user pricing — a unified inbox, social listening, ROI reporting, and competitor benchmarking — built for teams that manage brand conversations at scale. Circleboom is a creator- and X-power-user tool that ships as two separately-billed products: Circleboom Publish, a multi-platform scheduler with AI design tools, and Circleboom Twitter, a dedicated X/Twitter account-management suite. This page compares the two honestly — pricing, platforms, AI capabilities, and billing structure as of June 2026 — and shows where a third option, SocialKit, covers the multi-platform publishing job on one flat EUR plan.
Agorapulse vs LoomlyAgorapulse and Loomly share a shelf in the social media management category but have very little in common beneath the surface. Agorapulse is a deep agency operating system — unified inbox, listening, ROI reporting, per-user pricing — aimed at mid-market agencies and brand teams that manage conversations as much as content. Loomly is a collaboration-forward content calendar built around approval workflows and post mockups, rebuilt into two tiers following its acquisition by Bending Spoons in January 2025. One critical platform difference: Loomly cannot publish to X (Twitter) at all, while Agorapulse offers X publishing via paid add-ons. This page compares both tools honestly on pricing, features, and platforms as of June 2026, and explains where SocialKit — a flat-EUR scheduler publishing natively to all 11 platforms, X included — fits teams that neither serves well.