Loomly and Postiz are as different as two social media schedulers can be. Loomly is a fully managed, proprietary content calendar aimed at marketing teams — approval workflows, post mockups, and a familiar visual calendar, with Starter listing at $65/month as of June 2026. Postiz is an open-source scheduler launched in late 2024, built by and for developers: self-hostable, hackable, with 30+ supported networks, an MCP server, a public API and SDK, and a free tier that means deploying and running your own instance. The honest third option — for teams who want a fully hosted product that covers all 11 core platforms including X (which Loomly cannot post to) on a flat EUR plan — is SocialKit.
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All three tools side by side, grouped by category. Pricing and feature availability as of June 2026.
| Feature | Loomly | Postiz | SocialKit |
|---|---|---|---|
| Platforms | |||
| Platforms supported | 9 of 11Also supports: Snapchat | All 11Also supports: Reddit, Telegram, Discord, Slack, Dribbble, Whop, Twitch, Skool, Kick, Warpcast, VK, Lemmy, MeWe, Nostr, Listmonk, WordPress, Medium, Hashnode, Dev.to | All 11 |
| Bluesky | Yes | Yes | Yes |
| Mastodon | No | Yes | Yes |
| Threads | Yes | Yes | Yes |
| Google Business | Yes | Yes | Yes |
| Yes | Yes | Yes | |
| Pricing & trial | |||
| Entry price | $65/mo (Starter)Lists at $49/mo billed yearly (June 2026) | $29/mo Standard (listed)Verified on postiz.com June 2026; about 20% less billed annually ($23/mo). Free only if you self-host. | €29/mo flat (€17.40/mo billed annually) |
| Pricing model | Bundled tiers — Starter, then a steep jump to Beyond with no mid-tier | Tiered USD plans by channel count (5/10/30/100) — or self-host the open-source build free on your own server | Flat plans — all 11 platforms included, no per-network pricing |
| Social accounts included | 12 on Starter · 60 on Beyond | 5 channels on Standard · 10 on Team · 30 on Pro · 100 on UltimatePer Postiz’s pricing page (June 2026) | 15 on Solo · 30 on Team |
| Free trial | Free trial — no credit cardLoomly’s own pages list both 7 and 15 days (June 2026) | 7 days (hosted) · or self-host freeNo permanent hosted free plan; the free path is self-hosting (June 2026) | 7 days — €0.00 due today |
| Money-back guarantee | NoNone listed; yearly plans are a 12-month commitment with no early termination (June 2026) | Not listedNo money-back guarantee found in published plan details (June 2026) | 7 days |
| Publishing & scheduling | |||
| Scheduled posts | Not listedPost limits not shown on Loomly’s pricing page (June 2026) | 400/mo on Standard · unlimited from TeamPer Postiz’s pricing page (June 2026) | Unlimited on every plan |
| Best-time auto-posting | Not listedNot shown on Loomly’s pricing page (June 2026) | Not itemizedBest-time auto-posting not specified in Postiz’s published plan details (June 2026) | Yes |
| Per-platform customization | Post mockups per networkPer Loomly’s own feature pages (June 2026) | Cross-posting + per-network editingHomepage: “review and edit everything in a visual calendar” (June 2026) | Yes |
| First-comment scheduling | Not listedNot shown on Loomly’s pricing page (June 2026) | Not itemizedFirst-comment scheduling not specified in Postiz’s published plan details (June 2026) | Yes |
| Calendar view | Unlimited calendars on every plan | Visual calendar (core)The visual calendar is central to the product (June 2026) | Yes |
| Content & AI | |||
| AI assistant | AI content, AI replies & Brand IntelligencePer Loomly’s homepage marketing (June 2026) | AI agents, images & videos (quota by tier)AI metered: 0 images / 3 videos on Standard up to 500 images / 60 videos on Ultimate (June 2026) | Every plan (metered credits) |
| Post templates | Content ideas & daily inspiration | Not itemizedPost templates not specified in Postiz’s published plan details (June 2026) | Yes |
| Content library | Yes | Not itemizedA content/media library is not itemized in published plan details (June 2026) | Yes |
| Thread posts (X, Threads, Bluesky, Mastodon) | Not listedNo X or Mastodon publishing; thread features not shown (June 2026) | Not itemizedNative thread posting not specified in Postiz’s published plan details (June 2026) | Yes |
| Hashtag manager | Not listedNot shown on Loomly’s pricing page (June 2026) | AI hashtag generator (free tool)Offered as a free standalone AI tool; an in-app hashtag manager is not itemized (June 2026) | Yes |
| Collaboration | |||
| Team seats | 3 on Starter · unlimited on Beyond | No team on Standard · unlimited members from TeamStandard ($29) has no team support; Team/Pro/Ultimate include unlimited team members (June 2026) | 2 on Team · unlimited on Enterprise |
| Approval workflow | Yes | Approvals advertisedAn approvals flow is referenced on Postiz’s channel pages; tier gating not itemized (June 2026) | Team & Enterprise plans |
| Comments on posts | Collaboration & approval comments | Not itemizedComments-on-posts not specified in Postiz’s published plan details (June 2026) | Team & Enterprise plans |
| Integrations & support | |||
| Analytics | IncludedSome users on G2 report limited depth | Included on paid plansAnalytics advertised on all paid tiers (June 2026) | Included on every plan |
| API + webhooks | Not listedNot shown on Loomly’s pricing page (June 2026) | API, webhooks, SDK & MCPPublic API/webhooks on all paid tiers; OAuth2 + SDK + MCP server (June 2026) | Every plan, incl. Solo |
| Support | Help center + chatUsers report on Trustpilot that human-support channels were cut after the 2025 acquisition | Email + open-source community/GitHubUsers report mixed support and billing experiences on Trustpilot; self-host relies on community support | Email · priority on Enterprise |
| Verdict | |||
| Best for | Teams wanting approval workflows who don’t post to X or Mastodon | Developers and open-source-minded teams who want a hackable, self-hostable scheduler with AI-agent/MCP integrations | Posting to many platforms on one flat EUR plan |
Pricing as of June 2026. Loomly figures per their public pricing page; Postiz figures per their public pricing page. Both may change. SocialKit facts per our own pricing page.
Entry plans compared. SocialKit prices are in EUR; all 11 platforms included — no per-network pricing.
12 social accounts and 3 users. Next tier: Beyond at $332/month billed monthly ($249/mo yearly) for 60 accounts and unlimited users. Yearly plans are a 12-month commitment. As of June 2026.
Verified on postiz.com June 2026: Standard $29/month (5 channels, 400 posts/mo, 0 AI images, 3 AI videos, no team); Team $39/month (10 channels, unlimited posts, unlimited team); Pro $49/month (30 channels); Ultimate $99/month (100 channels). About 20% off billed annually. The only free path is self-hosting the open-source build on your own server.
billed annually · €29/month billed monthly
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Pricing as of June 2026. Loomly and Postiz prices are taken from their public pricing pages (linked above) and may change. Full SocialKit plan details on our pricing page.
Each tool genuinely wins somewhere. Here is the honest split.
Bottom line
The choice between Loomly and Postiz comes down to what kind of product you want to run. Loomly is a managed SaaS built for marketing teams that need a content calendar with approval workflows — the trade-off is a high price and no X support. Postiz is a developer-first open-source platform with extraordinary network breadth and agentic integrations — the trade-off is that the free tier requires you to run and maintain the stack yourself, and the hosted entry plan is channel-capped. For the team in between — wanting X, Mastodon, and Bluesky on a flat EUR plan without server ops or a $332/month ceiling — SocialKit is built for exactly that.
FAQ
Still weighing it up? These are the answers people look for before they switch.
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Every SocialKit plan includes all 11 platforms, analytics, AI, and API + webhooks — no per-channel meters, no per-seat pricing. Try it free for 7 days.
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Agorapulse vs LoomlyAgorapulse and Loomly share a shelf in the social media management category but have very little in common beneath the surface. Agorapulse is a deep agency operating system — unified inbox, listening, ROI reporting, per-user pricing — aimed at mid-market agencies and brand teams that manage conversations as much as content. Loomly is a collaboration-forward content calendar built around approval workflows and post mockups, rebuilt into two tiers following its acquisition by Bending Spoons in January 2025. One critical platform difference: Loomly cannot publish to X (Twitter) at all, while Agorapulse offers X publishing via paid add-ons. This page compares both tools honestly on pricing, features, and platforms as of June 2026, and explains where SocialKit — a flat-EUR scheduler publishing natively to all 11 platforms, X included — fits teams that neither serves well.
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